About Designer Appliances

Designer Appliances is your first choice for premium kitchen and laundry appliances. Our welcoming showroom features brands from Smeg, Electrolux, Fisher & Paykel, Asko, ILVE, Beko, Miele, Falcon, Schweigen, Vintec, Insinkerator, Beefeater and more.

Designer Appliances is part of the BSR Group, a franchisor in the Australian electrical and furniture retail industry. BSR Group focuses on providing support to franchisees and assists in maximising their offering to their customers. Services that BSR Group offer to franchisees include:

• Buying and Merchandising
• Retail Services
• Advertising and Promotions
• Information Technology and Communications
• Training and Development
• Store Development and Design

All franchisees operating under BSR brands are licensed in accordance with the Franchise Code of Conduct.

Today, BSR Group’s network spans over 200+ store fronts across Australia, who make significant contributions to their local communities.